Increase Profits and Delight Buyers by Becoming a Digital-First, Omnichannel B2B Seller

According to Gartner, sellers are increasingly adopting a digital commerce channel because it “enables customers to transact 24/7, frees sales reps from transactional activities, lowers the cost of sales and increases customer satisfaction. Twenty-six percent of selling organizations reported that the digital commerce channel allows them to bypass traditional distributors. This has the effects of bringing sellers closer to their end customers…”

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from KBMax.