B2B eCommerce for Retail
Sell more, faster
The challenge
The B2B buyer has changed, and you’re no longer meeting their needs
Today’s B2B retail buyer uses services like Amazon and Netflix in their personal lives and they’re demanding the same personalized, consumer-like experiences from every brand they interact with.
US B2B eCommerce sales were forecasted to reach $1.8 trillion by 2023, accounting for 17% of all B2B revenue. You need to figure out how to empower your customers to customize your products quickly and accurately. And complete their purchase right away from your website.
The solution
Serve up a consumer-like buying experience for all customers, regardless of product customization
With B2B eCommerce, you can massively increase the size of your total addressable market and slash acquisition costs by reaching a global pool of potential buyers through search. You can provide a consumer-like experience to today’s buyer who wants to customize and purchase your product without engaging a sales rep.
By embedding a visual product configurator on your website, visitors can independently “create” and buy the most customizable products without the need for sales or production input. They can interact with 3D representations of your products and upgrade features in real-time: adding or removing parts, changing dimensions, colors, and graphics. It’s a fully immersive experience.